The newly designed ZOW 2018 was a great success for us. All visitors were interested trade professionals and our products got a lot of attention. Among other things, we showed trays made of shaped wood, which were very well received by representatives of international self-service restaurants. Our new Formfleece inserts for drawers for stowing cutlery, kitchen utensils or jewellery in the bedroom attracted a great deal of attention from international cabinet manufacturers, too.
There was also a great demand for acoustic solutions in the office that shield individual workplaces from noise or ceiling elements which improve the overall acoustics in the room, making it quieter overall. Both can be perfectly implemented with Formfleece.
The suppliers’ fair for furniture industry and interior design ZOW in Bad Salzuflen took place for the first time this year under the direction of the Koelnmesse. A total of 171 exhibitors from 16 countries presented themselves on 11,000 sqm of exhibition space. We really liked the new concept with the workshop character, because this puts the focus on the products. In addition, the fair does not cost any entry for visitors. We will be back in two years!